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Govenrment and Business Environment Case Study




Case Title:
Rein in Spam
Publication Year : 2004
Authors: Sumit Kumar Chaudhuri
Industry: Internet and e-commerce
Region:Global
Case Code: GBE0019
Teaching Note: Not Available
Structured Assignment: Not Available
Abstract:
The alarming growth of spam threatened the viability of e-mail services. On average, 30% of the e-mails processed by Internet service providers were spams. By blocking sites and jamming servers, spam was playing havoc with the global business.
Pedagogical Objectives:
- To discuss the emergence of spam, and the measures taken by software firms and the governments, through legislation, to curb it.
Keywords : Spam, Internet, Internet service provider, E-mail, Junk mails, Technology Management Case Study, Types of spam, Fighting spam, Coalition against unsolicited commercial e-mails, Legislation, CAN-SPAM Act of 2003, Goodmail, E-mail stamps, Types of filters, Penny black system, Iron port system
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